Beyoncé’s NFL Christmas performance could change how we watch sports

With two major musical performances and the playoffs on horizon, leave it to the NFL to find itself dealing with a controversy in the midst of unbridled enthusiasm for the sport. Back in November, the league announced Beyoncé would be performing during its Ch…
Anjanette Greenfelder MD · 3 days ago · 2 minutes read


Beyoncé's Christmas Day Performance: The Clash of NFL and the NBA

The NFL's Bold Move: Christmas Day Takes Center Stage

In an unprecedented move, the NFL is introducing a new annual tradition: Christmas Day football. With two major games set to air on December 25th, the league hopes to capitalize on its growing popularity and dethrone the NBA.

The NFL's Relationship with Roc Nation: A Complicated Dance

Despite the announcement of Beyoncé's performance, the NFL's relationship with Jay-Z's Roc Nation has faced scrutiny due to a recent lawsuit alleging sexual assault against the music mogul. However, commissioner Roger Goodell has stated that the partnership remains unchanged.

The NBA's Struggle to Maintain its Hold on Christmas

The NFL's aggressive move into Christmas Day festivities has left the NBA seeking ways to keep up. Experts suggest the league should consider starting the season on Christmas or creating a more spectacular format for its games.

Netflix's Adventurous Gamble: A Strategic Content Partnership

Netflix has made a bold move by securing the exclusive rights to broadcast Beyoncé's halftime performance. This partnership aims to attract viewers who value entertainment over traditional sports.

Beyoncé's Influence: A Starry Catalyst for the NFL's Ambitions

Beyoncé's renowned talent and massive fan base make her the perfect choice to raise the stakes for the NFL on Christmas Day. Her performance is expected to draw a significant audience, further solidifying the league's dominance on the holiday.

The Multifaceted Impact: A Collision of Business and Social Issues

The NFL's decision to host Christmas Day games has broader implications. It highlights the league's relentless pursuit of cultural relevance, the evolving relationship between performers and sports organizations, and the ongoing discussion surrounding sexual assault in the entertainment industry.

The Future of Christmas Day: A Battle for the Supremacy

Whether Christmas Day becomes the NFL's next cultural conquest depends on multiple factors, including viewership, public perception, and Netflix's innovative approach. The competition between the NFL and the NBA for supremacy on the holiday is set to unfold in full force.

Quote from Dan Runchie, founder of Trapital: "It's a good problem to have if you're the NFL, but it could create some interesting dynamics for sure."